Management Structure

Luton Town Centre businesses voted YES to becoming a Business Improvement District (BID) in 2014, with resident businesses paying a levy each year which is pooled into a collective pot and worth around £2.5million over five years. It is this pot of funding which is used to deliver the BID events, initiatives and projects in line with the BID Business Plan. We encourage all businesses to take an active interest in determining priorities and planning projects to meet the aims of the BID plan. If you would like to attend any of our sub-groups or have suggestions for future BID projects then please get in touch with Fergus McLardy, BID Project Manager on and 01582 510657

Our Directors

Gavin O’Brien

Clearhead Media
Chair of the Board

roy greening

Roy Greening

The Mall

Sian Timoney

Luton Borough Council

Abbas Shaffi

Tasty Fried Chicken

Helen Bailey

University of Bedfordshire

Marie Kirbyshaw

Luton Culture

Martin Blower

A Plan Insurance

Diane Quick

The Galaxy Centre

Simon Martin


Stuart Sadler

Sadler Hair & Beauty

Project Management Team

Fergus McLardy

Luton BID Project Manager

Please feel free to contact us if you have any questions or wish to get involved with the Luton BID.

Luton BID Ambassadors

joanne ambassador in new uniform resized

Joanne Dennis

Ambassador Usman low res

Usman Salim

Our BID Ambassadors are uniformed staff. They wear Body Worn Video.

Luton BID is project managed by partnership for Better Business Ltd (pfbb UK)  |  01332 419051